Save on your food shop, with data
Practical guides, comparisons and tips to spend less on your supermarket shop in the UK. No made-up numbers: when we use data, we say where it comes from and when.
GuideWhich is the cheapest supermarket in the UK? How to find out with your own shop
There is no single cheapest supermarket for everyone: it depends on your basket. How to compare properly, loyalty prices included, and find where your own shop costs less.
GuideHow to save money on your food shop: 15 tips that work
Simple ways to spend less at the supermarket: unit prices, a fixed list, own-label products, loyalty prices, checking your receipt and comparing supermarkets.
ComparisonGrocery price comparison apps in the UK (2026)
Which apps and sites help you compare supermarket prices in the UK, what each one does and which to choose: price comparison, loyalty apps and receipt-scanning apps.
GuideCheap and healthy shopping list: weekly template
A cheap, healthy weekly shopping list template with basics by category, a budget meal plan for the week and how to adapt it to your household.
GuideShrinkflation: what it is and how to spot it in the supermarket
Shrinkflation means paying the same for less. What it is, how to spot it in the supermarket with the unit price and what you can do about it.
GuideWhy keep your supermarket receipt (and how to make the most of it)
Your supermarket receipt helps with refunds, checking what you were charged and knowing what you spend. How to keep it without piling up paper.
Free toolPrice per kg and per litre calculator
Compare two products of different sizes and find out which one is really cheaper.
Open the calculator
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